Feature
Delving into the "more interesting once you know" aspects of Uwajima tourism that are not found in travel guides. We will deliver feature articles on the behind-the-scenes of the world's best pearl farming and the story of Kiya Ryokan, which has been in operation since the Meiji era, highlighting the history and the lives of the people that are alive in today's world.
Registered Tangible Cultural Property
Immerse Yourself in History and Freedom at Kiya Ryokan
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The festival of a castle town where two souls intertwine
The 'Dynamic' Ushi-Oni and the 'Static' Yatsushika
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Now that you've come to Matsuyama, take one more step!
Must-See and Must-Taste! Uwajima Culture and Gourmet
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Encounter the Ehime you still don't know.
I didn't know Uwajima like this! A journey through history and newness
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To meet the sea and greenery.